your collective of talented people

We work with you to create engaging content to drive interactions with your audience. We help build communities too.

AM Collective

Full Suite Social Media Strategy and Management

We provide end-to-end social media management. You get support from our team of strategists, creatives, editors, copywriters and producers. We make you look great online!

Content Marketing

We wield the power of words (including our incomparable #hashtag game) to get you greater online visibility, be it an engaging blog, SEO-optimised website copies or attention-stealing newsletters.  

Word-of-mouth Marketing

We double as your fantastical Raven to spread the word through our bloggers/influencers network, social media communities and media partners.

Creative Content Production

We tap into the expert eye of our graphic designers and videographers to produce trending visuals for your next great campaign.

Content Amplification

We break the limits of content outreach by syncing it across blogs, online magazines, social media pages and mobile apps under our diverse portfolio.

Digital PR and Consultation

We sit down and listen to the wants and needs of your brand, and explore golden opportunities for growth.

Our Services

Pssst... We Publish Too!

Here Are Our Channels and Sites




Process In 3 Simple Steps

Our Clients & Partners

AM Collective is a fresh, creative digital agency that punches above its weight. It was in 2017 that the agency was incorporated, but 2015 was the year when it truly began. Based in Singapore and founded on lofty ambitions, AM Collective is the brainchild of Claudia Lim and Alvin Lim – a combined 20 years of digital marketing field experience shared between them. 

As a former teaching staff and female tech blogger – a novelty back then – Claudia already had her sights set on her entrepreneurial aspirations. She launched her own dedicated digital marketing agency named 24seven, then Dice Studio. During the four years that followed, she leveraged on her background in IT, active engagement on social platforms, as well as her grit to go from strength to strength. Companies’ demand for social media marketing was only in its infancy. After pushing through a warming market, her portfolio consisted of household names such as Singtel, Samsung, Singapore Polytechnic, Infocomm Development Authority of Singapore and National Heritage Board. 

That was also the time she struck a friendship with Alvin, who was spending his days at OMY at Singapore Press Holdings (SPH).

Alvin has famously made his mark on the blogosphere with the eponymous Alvinology, where he produces daily news and entertainment features for Singaporean netizens. His rise to blogging fame did not come through coincidence; his career in the media saw him complete stints across SPH, Nanjing Olympics, News Corp, and now, DBS Bank. Naturally, that led him to pursue his digital content knowledge in greater depth and experiment with ways to optimise online traffic – something he has been doing for a decade with Alvinology. 

2015 was the pivotal year, for the seeds of AM Collective took root. Banding together for a critical pitch, Claudia and Alvin dived at the opportunity to represent Capitol Piazza’s social media management, and their eventual success led to a moment that could only be described as, “say yes first, worry about it later”. Although refined over time, that came to be the underlying philosophy of the AM Collective team: to scratch and claw its way towards overdelivering, and towards greater things – no matter who is it that would knock on the doors. 

Our Story

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